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Oppo’s new R&D ‘O-Tower’ unveiled with ‘Infinity Loop’


Danish architecture studio BIG designed a new skyscraper building for phone maker Oppo. Names the O-Tower, it features an infinity loop that was designed to “connect ground to sky in a continuous loop of collaboration.” As per BIG, the building aligns with Oppo’s brand identity and vision.

The O-Tower will be located in Hangzhou, China and is the future home of Oppo’s research and development center. This Tower will feature an open-air courtyard (that will be open to the public) that will be surrounded by the building, and it will be built within Hangzhou’s “Future Sci-Tech City”. A 10 sq km park will be built next to the O-Tower.

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

Technology at its best should be a seamless extension of life. The new OPPO R&D headquarters embodies this notion, sitting with ease in the scenic wetlands of Hangzhou while negotiating between the dense urban fabric on one side and the natural landscape on the other […] It will be an architectural manifestation of an Oppo product: effortlessly elegant while elevating the quality of human life in the city”. – BIG partner Brian Yang.

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

The building’s unique design will allow it to provide various sizes of floor plans and plenty of natural light to come in while also blocking 52% of solar heat. Office floors will be triple-height and share wide open spaces with the sloping shape of the building. Amenities mentions include cafeterias, conference centers, and studios.





The central oasis and the surrounding wetland park expands the public realm into the heart of the complex, […] Each element is intrinsically intertwined forming the melted loop that is perceivable at all scales – from the urban landmark to the human experience — becoming a manifestation of the design simplicity that is an intrinsic part of OPPO’s brand. […] The adaptive louvred facade omits incoming solar glare and thermal heat gain, enhancing the passive performance of the building” – Bjarke Ingels, founder of BIG

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

There’s no estimated completion date just yet. Oppo’s new headquarters building is currently under construction in Shenzhen, comprising of 4 towers, the tallest of which will be 42 stories high. Oppo’s new HQ campus was designed by Zaha Hadid and is slated for completion in 2025.

Via 1 | 2 (Chinese)



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